THE PODCAST
Marketing career stories worth hearing
Finally, a marketing podcast that's not another tech bro preaching on LinkedIn.
Introducing Season 3 of MKTG TLK
New episodes dropping weekly, powered by Wistia.
Season 3 brings you raw, unfiltered conversations with marketing leaders who are changing the game. From CMOs at Fortune 500s to founders disrupting the status quo, we're bringing you the stories and strategies you won't hear anywhere else.
Thank you to our sponsor
Making AI Marketing Accessible: How Adamma Ihemeson Is Democratizing Marketing Technology
Making AI Marketing More Accessible For All
Adamma Ihemeson is an AI Marketing Educator & Consultant who's on a mission to make AI marketing more accessible.
In this episode, you'll hear tips on how marketers can integrate AI into your day-to-day workflows, from building custom prompts for launch campaigns to creating low-code AI marketing engines.
By the end of the episode, you’ll be inspired and more confident around leveraging AI as a marketer.
Marketing Magic: LaShanda Jackson’s Tips On Mixing Science, Emotion & Advocacy
Turning Challenges Into Stepping Stones In Marketing Leadership
LaShanda Jackson is a global brand builder, based in Atlanta, with over 15 years of marketing experience. She’s worked for Fortune 500 brands such as Home Depot and MailChimp.
You’ll hear LaShanda’s unique perspective on marketing leadership and how understanding consumer psychology can lead to the creation of impactful marketing campaigns. She also talks about maintaining confidence and self-advocacy while navigating corporate spaces as a Black woman.
This episode is for any marketer who wants to create more impactful campaigns by understanding their consumers or is looking for insight on navigating corporate spaces.
The Long Game: Marketing that Survives Every Company Stage with Erin Webster-Shaller
Investing In A Marketing Playbook That Builds Brand, Community, And Company Growth
Erin Webster-Shaller is a talented marketer based in Greater Boston. With over 10 years of experience, she has the playbook and marketing strategies that will evolve as a company grows - which served her well in her current role as VP of Marketing at Lose It.
This episode will have insights on creating a flexible marketing strategy that will grow with any company stage and career advice drawing from Erin’s marketing experience.
The Athlete’s Advantage: How Nika Ouellette’s Javelin Career Influenced Her Marketing Journey
Making Yourself Indispensable In Your Career & Becoming An Advocate For The Customer
Nika Ouellette is a collegiate & professional athlete turned marketer and customer advocate.
In this episode, you’ll hear Nika’s unique journey leading her into marketing. She’ll also talk about how she leveraged her professional athletic career into better understanding customer needs and offers advice on how to make yourself indispensable in your role.
This episode is for anyone who has a unique journey and wants to pivot into marketing as well as for marketers looking to bridge the gap between marketing, sales, customer success, and product development.
Creating B2B Content People Actually Want To Consume with Shoshana Luria
Breaking Boundaries, Building Connections, and Battling Burnout in the Content World
Shoshana Luria is a marketer based in California who builds and executes revenue-generating content strategies for B2B SaaS brands. With 10 years of experiences, she has worked at startups, agencies, and tech companies.
In this episode, you’ll hear Shoshana’s career journey and her insights on making B2B content engaging, combatting burnout, building connections, and setting boundaries while staying flexible at work. This episode has relevant tips for any marketer focused on content marketing and great takeaways for marketers who are starting their career journeys.
Marketing with Purpose: MK’s Journey Through Representation, Leadership, and Growth
How A Two-Time Marketing Executive Has Built A Career With Purpose And Equity At The Center
MK Getler (they/them) are a two-time marketing executive in the gifting software space and brings almost two decades of work experience.
In this episode, you’ll hear their unique perspective on marketing leadership, the importance of representation, and how their identity has shaped their approach to business.
By the end of the episode, you’ll want to follow MK and their content on LinkedIn and walk away with action items on how to be a great leader and a stronger marketer.
Breaking Brand Boundaries: Taylor Corrado’s Journey through Startups, Video Marketing, and Work-Life Balance
Investing In Video Marketing, Brand Building, And Work Boundaries
Taylor Corrado is a seasoned marketing leader with nearly 15 years of experience across multiple industries. As the Senior Director of Brand Marketing at Wistia, Taylor is a marketer who measures brand impact and balances growth pressures with long-term brand building.
In this episode, she shares her insights on how brand marketing can and should be measured, why marketers should prioritize authenticity in video marketing over production value, and setting clear work boundaries to prioritize your work quality and wellbeing.
By the end of the episode, you’ll want to follow Taylor and her content on LinkedIn and be inspired with action items to invest in brand marketing and make video marketing more accessible and authentic at your organization.
From Freelance Generalist to Content Strategy Expert: Celebrating Chima Mmeje’s Marketing Journey
Accelerating Your Career Through Specialization & Using AI As An Assistant Not A Replacement
Chima Mmeje is a powerhouse marketer specializing in content SEO for tech / SaaS companies.
Chima shares her insights on content strategy and her journey how the COVID-19 pandemic forced her to pivot from being a generalist to specializing in content SEO for tech companies, a decision that transformed her career trajectory.
We also explore Chima's experience with imposter syndrome and how finding mentors was crucial to her success. Finally, we discuss the practical approach to AI tools like ChatGPT, viewing them as assistants rather than replacements.
Breaking Barriers in Marketing with Kiersti Bird
Why Storytelling Is Essential For Brand Success & Working In Male-Dominated Industries
Kiersti Bird shares a wealth of knowledge from navigating diverse industries, offering a fresh perspective on marketing strategies that blend creativity with data-driven results.
Her reflections on leadership, allyship, and authenticity provide invaluable guidance for women and non-binary marketers striving to make their mark in the industry.
This episode is a must-listen for anyone looking to:
Deepen their understanding of brand storytelling
Learn how to lead authentically in challenging environments
Navigate the nuances of working across B2B and B2C spaces
Smashing The Tech Boys’ Club: How Natalie Cunningham Rewrites the Rules of Tech Leadership
Staying Authentic To Yourself While Navigating Tech Bro Culture
Natalie Cunningham is a marketer with over 15 years of experience. In this episode, she shares her words of wisdom about being true to your authentic self as a leader and building genuine relationships while you progress in your career.
We also have an honest conversation about the tech industry including workplace challenges, the hidden impact of job requirements and how they affect women and nonbinary folk, and the changes we’d love to see.
By the end of the episode, you’ll feel inspired about how you’ll want to shape your career or pave the way forward for future women and nonbinary marketers in tech.
The Power of Brand Marketing: Building Emotional Connections with Samantha Goretski
Exploring Passion and Authenticity in Brand Marketing with Samantha Goretski
In this insightful conversation, Samantha Goretski shares her incredible journey through the footwear and apparel industry—from her early love for sneakers to leading impactful brand collaborations with iconic companies like Nike, New Balance, and Vans. Samantha discusses how her passion for storytelling, community connection, and creativity have shaped her career and offers invaluable advice for marketers looking to build meaningful brand experiences.
Whether you're in B2C, B2B, or somewhere in between, Samantha’s reflections on navigating challenges, embracing creativity, and staying curious are sure to inspire. Dive into the episode to uncover the strategies and mindset that have made her a leader in the world of brand marketing.